This program is an excerpt from Write Away: Effective Legal Writing in 2019.

Looks matter

The judiciary and their staff have extremely heavy dockets and are bombarded with thousands of briefs each year. Consequently, seemingly “small” details like formatting and typography matter a great deal. While good typography doesn’t replace substance, “a brief that is in an ugly typeface, with crowded lines, will not invite careful perusal.”¹

In Improving Your Persuasion: Legal Typography and Citations, civil appellate litigator Dylan O. Drummond will share his best tips for holding readers’ attention spans and making your briefs more enjoyable to read.

He'll offer:

• Reliable typography resources
• Basic citation forms
• Font suggestions

Subtext speaks volumes

Failing to pay attention to the small details can lead your audience to question the bigger matters, i.e., the accuracy and logic of your arguments. Make your briefs stand out because of the quality of your arguments — not because of their sloppy appearance — with tips and tricks from Improving Your Persuasion: Legal Typography and Citations.

¹Making Your Case: The Art of Persuading Judges by Justice Antonin Scalia and Bryan A. Garner

This program is an excerpt from Write Away: Effective Legal Writing in 2019.

Looks matter

The judiciary and their staff have extremely heavy dockets and are bombarded with thousands of briefs each year. Consequently, seemingly “small” details like formatting and typography matter a great deal. While good typography doesn’t replace substance, “a brief that is in an ugly typeface, with crowded lines, will not invite careful perusal.”¹

In Improving Your Persuasion: Legal Typography and Citations, civil appellate litigator Dylan O. Drummond will share his best tips for holding readers’ attention spans and making your briefs more enjoyable to read.