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Ethics and Marketing on the Web 2021

Product ID: CA3151D
Presented By: State Bar of Wisconsin PINNACLE

Ethically enhance your reputation

Social media can be a powerful tool for increasing business exposure. However, lawyers must be careful not to violate ethics rules while using the web to advertise their services. Review best practices (and traps to avoid) when utilizing:

  • Websites
  • Social media
  • Search engine optimization
Read More ↓

Interested in sponsoring this program? Find out more.

Select a Format

OnDemand seminar

Pricing

Member $109.00

Non-Member $159.00

Credits

1.5 CLE

Credits are no longer available for this OnDemand program.

Quantity:
Maximum quantity must be less than or equal to 1.

Ethically enhance your reputation

Social media can be a powerful tool for increasing business exposure. However, lawyers must be careful not to violate ethics rules while using the web to advertise their services. Review best practices (and traps to avoid) when utilizing:

  • Websites
  • Social media
  • Search engine optimization
Read More ↓

Dean R. Dietrich is a shareholder with Weld Riley, S.C. He has represented attorneys in matters before the Wisconsin Supreme Court and the Office of Lawyer Regulation and has consulted with numerous law firms and lawyers regarding compliance with the Rules of Professional Conduct. He has served as Chair of the State Bar Committee on Professional Ethics and is a member of the American Bar Association’s Center for Professional Responsibility and the Association of Professional Responsibility Lawyers. Attorney Dietrich regularly publishes articles on ethics and professional responsibility. He is a graduate of Marquette University Law School.

Aviva Meridian Kaiser is Ethics Counsel at the State Bar of Wisconsin. Prior to joining the State Bar in 2013, she taught at the University of Wisconsin Law School for 25 years. She taught Professional Responsibilities, Ethical and Professional Considerations in Writing, Problem Solving, and Risk Management. From 1992 until 2002, she was the Director of the Legal Research and Writing Program. Aviva received her B.A. in Chinese from the University of Pittsburgh and her J.D. from the State University of New York at Buffalo Law School. She clerked for the Honorable Louis B. Garippo in People v. John Wayne Gacy and clerked for the Honorable Maurice Perlin in the Illinois Appellate Court. She practiced law in Chicago before beginning her full-time teaching career at IIT Chicago/Kent College of Law. Aviva is a member of the State Bar of Wisconsin, a Wisconsin Law Fellow, an American Bar Foundation Fellow, and a frequent speaker on matters of professional ethics.

Timothy J. Pierce has been Ethics Counsel for the State Bar of Wisconsin since 2004. He is a frequent speaker on matters of professional ethics and teaches Professional Responsibility at the University of Wisconsin Law School. Previously, Mr. Pierce was a Deputy Director at the Office of Lawyer Regulation, an Ethics Administrator for Milbank, Hadley, Tweed & McCloy, in New York, and an Assistant State Public Defender in Racine, Wisconsin. He received his undergraduate degree from the University of Wisconsin–Madison and his law degree from the University of Wisconsin Law School.

  • Market your practice without violating the Rules of Professional Conduct
  • Draw on best practices when utilizing online tools to promote your business
  • Avoid damaging your reputation by mishandling your response to online reviews
  • All lawyers
  • Paralegals

Book Sale – Save 20%

Wisconsin Ethics Opinions

Save 20% on Wisconsin Ethics Opinions.* Plus, all seminar attendees receive a free two-week trial of the Books UnBound® version. Find the complete text of opinions issued by the State Bar’s Standing Committee on Professional Ethics since 1954.

Use discount code CA3151 when you order online or by calling (800) 728-7788.

*Discount applies to both print and digital Books UnBound editions of this title and cannot be applied to previous purchases. Offer valid as long as CLE credit is available for this program. For Books UnBound users, discount may be applied to purchase of individual Books UnBound title only and may not be used on purchase of full library.

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